[New eBook] Download The No-nonsense Guide to App Growth

Originally posted on the AdMob Blog.



What�s the secret to rapid growth for your app?



Play Store or App Store optimization? A sophisticated paid advertising strategy? A viral social media campaign?



While all of these strategies could help you grow your user base, the foundation for rapid growth is much more basic and fundamental�you need an engaging app.



This handbook will walk you through practical ways to increase your app�s user engagement to help you eventually transition to growth. You�ll learn how to:



  • Pick the right metric to represent user engagement

  • Look at data to audit your app and find areas to fix

  • Promote your app after you�ve reached a healthy level of user engagement


Download a free copy here.





For more tips on app monetization, be sure to stay connected on all things AdMob by following our Twitter and Google+ pages.



Posted by Raj Ajrawat, Product Specialist, AdMob




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